Website or blog, what is better for the company?

When considering the presence on the Internet, traditionally, companies are committed to the creation of a Web page, however it is true that in recent years, many businesses are betting on a Blog, rather than through the web portal. But what is better for a company, the website or the blog?

What is a web page?

A web page is an online site that has a certain design and very specific information, generally, the content of the web page is not changed, or it is changed infrequently. To create an Internet page, it is necessary to have computer skills.

The online portal gives a certain prestige to the company, and it is the place where the client goes to find specific information about the company, its services or its products.

And what is a blog?

A Blog It is an online site that, unlike the page, is updated with certain periodicity. In the blog the contents can be updated and changed, the new contents do not replace those that are already within the blog, but rather complete them.

A blog improves the relationship with customers and in addition to a commercial objective, it can have an informative purpose. The blog can help improve the position of the company on the web, and therefore potential customers find the company through the Internet.

What are the advantages of each of them?

Both the Web page As the Blog, have many advantages for companies, the website can be the perfect presentation letter of the company, while the blog helps build customer loyalty and helps make products or services more attractive to customers. customers.

Choosing one or the other will depend on the reasons why the company decides to be on the Internet: for a young company, a blog will be a way to better position itself on the web, while for an already consolidated company the web page is one more way to get closer to the customers. In any case, every day there are more companies that obtain by having both a website and a blog, with excellent results.