Sales management: Modernize tools to improve results

  • Jul 26, 2021
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In recent times, the modernization of work technologies has advanced by leaps and bounds. So much so that companies have a hard time keeping up with progress. However, taking into account that the competition grows day by day, having the latest tools is essential in order not to be left behind.

Sales have evolved along with the technology and resources it offers. Today, merchants work in front of a screen, getting most of their customers through the Internet. Just as the ways of selling changed, so did the tools and resources available.

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In this note, we collect the best new tools that will help optimize and take the sales of a business to a new level.

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In this article you will find:

Sales management system

As a first step to modernize the tools of a company, we will have to think about a CRM system for sales that suits our needs. These types of programs significantly facilitate work, since they offer multiple tools and resources exclusively designed for commerce.

CRMs automate many tasks and facilitate others so that the user can focus on what matters: selling. Thus, they offer, for example, the possibility of managing in an agile and global way all the information necessary to track leads.

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VoIP (Voice over Internet Protocol) calls

Imagine that just by clicking on your lead tracking worksheet, you could communicate by phone with your client. This is one of the facilities offered by Internet calling software that not only significantly reduces costs, but also allows its integration with CRM systems.

This also allows salespeople to quickly and automatically store the results of calls in the system and record them. In this way, the operator has the possibility to work with all the integrated tools, without having to waste time marking or other distractions.

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Artificial intelligence

There are many repetitive tasks that can be delegated to technology. Among them, we can find the useful tool of chatbots. It is an artificial intelligence designed to respond to customers and the various needs they may have.

This revolutionary resource simplifies arduous and tedious tasks for merchants in sales management. In this way, marketers can focus on quality leads, while chatbots collect information and filter out unqualified ones.

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Videoconferences

Today more than ever, this software is essential. When choosing video conferencing software, companies have a wide range of high-quality free and paid options.

These programs or applications imply many benefits and options for their users. Among the most notable advantages we find:

  • They end the need for business travel, including significant travel and time savings.
  • No need to reserve or have a meeting room
  • The time and money saved by not traveling can be invested in other areas and thus increase productivity
  • You only need a device with a camera and microphone and internet to hold the meeting.
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