We often meet business founders on the internet whose minds are filled with brilliant ideas for new products. It seems that you could develop great concepts every day of your lives. They are alert, they are curious, they are perceptive and they are continually searching (and finding it frequently) for the next great idea. To them, we refer them to these steps to start undertaking today.
On the other hand, we have those very intelligent friends and aspiring entrepreneurs who cannot develop a single idea that is viable. These noble souls are bright and sincere. But for whatever reason, imaginative ideas escape them.
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Within our circle of contacts we see both types of people. One is the quintessential entrepreneur who has developed several good businesses and is already setting up a new one.
The other struggles to envision the next great product that everyone in their city wants to buy. Every now and then these folks ask us in the comments if there is a method to generate a great idea.
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Today we are happy to share with you the process for create a first-class idea And best of all, in six easy steps:
Infinite ideas: Good ideas for new products are everywhere and there is an unlimited supply of concepts waiting to be marketed, made available to the public and bought.
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They are there to be seen and haunted by those who seek them. In fact, the ideas are available to everyone, globally and at any time. In some cases, an innovator in Israel and an inventor in Palo Alto will be lucky enough to be visited by the muse of inspiration at the same time.
Ideas can be small and simple or large and complex. A passion for a certain topic can result in the genesis of an attractive idea; derived from the time invested in enjoying a hobby. A new product may be the result of an inventor who sees an opportunity to translate an existing concept into a totally different context. Or someone can imagine combining two disparate disciplines to turn them into a new discipline.
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Note: Those entrepreneurs who are having trouble generating ideas on their own can turn to universities that have technology departments. Universities are dedicated to research, therefore, they are full of a lot of ideas that are waiting for the arrival of someone who can bring their products to market.
Ideas based on prior knowledge: They are generally developed from facts; not out of nowhere. Entrepreneurs who generate bold ideas possess a high level of knowledge that they have acquired through study, research, and experience.
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Many talented students have benefited from the lessons learned in their experience academic and work experience and turned them into the solid foundation that supports their ideas revolutionary.
Ideas are born from listening to the client's needs and their perspective on new concepts; from data gathered from products that have been previously manufactured and sold; of marketing research summaries; of the results obtained from pilot programs and of the conscientious observation of the established procedures.
For example, an employee may see an opportunity to start a new business by automating a business procedure that generally time and money consuming, using software or application that the industry may be interested in acquire.
Connect the dotsSteve Jobs' Legendary Advice to 2004 Stanford University Graduates is one of the simplest and brightest ways to generating ideas, is an epiphany that results from the ability of a person to mentally connect the relationship between two or more different but related.
When put together, these facts can create a clear vision of something new never before seen, developed or marketed. For example, 60 years ago a chemistry professor at Utah University in the United States invented and commercialized the first man-made diamonds. His idea emerged that he "connected the dots" between several already known facts:
- Mother Nature naturally and abundantly creates diamonds,
- through a chemical process,
- that involves intense pressure and ...
- a significant injection of heat.
- All of this attacks carbon atoms at the same time and with great force. Changing in that way, its structure.
From these facts, he formulated an idea that consisted of using a couple of natural chemical processes combined with a powerful device to manufacture real diamonds by applying the powers and actions that occurred within the mother Earth. He conceived, in his mind, a chemical catalyst injected into a small chamber filled with carbon crystals, while these were exposed to high temperatures and enormous pressure.
Based on this hypothesis, he developed a design, purchased materials, built a hydraulic press system, and began testing his theory of producing synthetic diamonds. It worked? Totally. Now, many years later, tons of man-made diamonds are being sold around the world. Used for cutting, shredding and drilling.
The cientific method: The process in which Dr. Hall tested his idea is known as the scientific method.
In short, it is a process that begins with the observation of a phenomenon; perhaps a problem or opportunity. The observer then asks himself what is happening and why. This leads you to gather information followed by a thorough analysis that can explain the matter.
The process continues with an experiment to test the prediction, followed by data collection, analysis, and interpretation. The process concludes by finding a viable and proven solution.
All great ideas have been definitively proven or discovered through the use of the scientist.
The right time for ideas: Some innovative ideas will meet the needs of consumers today; other concepts will be conceived today but buyers are not looking for or wanting them right now. Take the case of Xerox Parc, which developed many of the technologies we use today.
For example, Parc scientists developed technologies such as: laser printers, personal computers, the Ethernet connection, fiber optics, and the Graphical User Interface. His mission was to build the "office of the future."
Most of these products were imagined more than 30 years earlier and did not hit the market until long after they were conceived as ideas.
Good idea, bad idea: Remember an idea has value when it has been commercialized and there are customers paying for it. Some ideas will be very lucrative; others will be a dream that did not happen. You must learn to discard bad ideas quickly, so you don't waste your time, energy, and money.
Ultimately, extraordinary ideas lead to attractive products that are bought by vast markets or by enthusiastic buyers. The goal of any dreamer is to determine which idea will be the best choice among all the options.
In conclusion, he notes the next steps that lead to great ideas.
- You have to know that there is an idea for you out there. You just have to find it.
- Look for and observe problems and opportunities within the environment where you operate. They exist, not everyone sees them but they are there.
- Build on existing knowledge, imagine solutions for what you find. It is there where great ideas are born.
- Be passionate about your ideas. After all, they are only yours.
- Test your ideas. Will they work? And most importantly, will your customers want to buy them?
- Is the market ready for your ideas? Is your time now or will it be in the future?
Are you ready to generate a new idea? We would like to read your comments.
