If you have a virtual business and you want to improve the sales, you have to ask yourself, first of all, a series of questions:
- Is my service focused on customer satisfaction?
- Does my store guarantee safety in all your operations?
- Does my store have a availability absolute time (24 hours a day, 7 days a week)?
- It's okay positioned?
- Is your handling intuitive?
If any of these questions has been answered in the negative, you have to address that specific point. The how we explain it below.
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In this article you will find:
Manage intuitively
To buy online sometimes it becomes more complicated than doing it "in person": we cannot pick up the objects manually or talk to a clerk. It is necessary for the sales platform to have tools that tell the customer what to do: an "Add to cart" button, another "Place order" button, offers clearly outlined in force, clear information on how long the shipment will take and how much it will cost us... they make the purchase moment more pleasant and generate confidence.
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Active platform
A virtual store with a platform that crashes or 'hangs' at the peak of traffic is a store doomed to disaster. Internet goes fast, and if the web infrastructure does not support it at times of greater influx or periods of greater consumption, we should change it for a more powerful one or we will lose sales. Remember that a On-line shop It must be fast in the download times of the information. For this point a paid hosting is 100% recommended.
Web security
One of the most mistrustful points when it comes to buying online is the payment. The safety and the Data Protection at this point they are essential, you have to ensure them! It also offers different payment options: cash on delivery, PayPal, credit card ...
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Virtual business positioning
Position your virtual store as a deal what it is: presence in social networks, techniques SEO... optimize your brand, virtually speaking.
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