Kotler Marketing Fundamentals
In the last 40 years the Professor Kotler He has been recognized with innumerable awards and acco...
What is Social Marketing according to Kotler?
Efforts to change public behavior for another that society deems desirable, is the definition giv...
The importance of logos in the image of a company
The logos printed on each of the documents that are distributed or used in a company, are a great...
B2B marketing strategies
The term B2B means "Business to Business" and represents a particularly flourishing business mode...
Marketing Management Kotler
Philip Kotler a renowned economist American specialist in marketing that has set the tone in the ...
11 Characteristics of Advertisements
The advertisement are tools used by companies to show and publicize their products, in order to g...
13 Characteristics of Advertising
The advertising is a marketing strategy, where brand sponsors pay for spaces to promote a product...
▷ Sales strategy; How to create one for your Business
On many occasions you will have heard the term "sales strategy" and how useful they are for busin...
▷ How to Create a Logo Easy and Free
A logo more than a graphic symbol, it will become the visual representation of your personal or b...
▷ 3 Main Strategies to Set Prices Correctly
For companies, one of the issues that usually causes the greatest tension is the pricing correctl...